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Case: Starting a Modeling Agency Read the Starting a Modeling Agency case study located on page 210 of the text (end of Chapter 7) and
Case: Starting a Modeling Agency Read the Starting a Modeling Agency case study located on page 210 of the text (end of Chapter 7) and answer the following: 1. Evaluate the research process that KD Research used. Was this an appropriate research approach? Why or why not? 2. Advise Karen on the prevailing "look" that she should create for her models. 3. In determining what individuals Karen should target for her modeling agency, she again wants to hire KD Research. Which research methodology should KD Research use? Why? 4. Using your respond to Question 3, discuss what might have been the precise sampling plan. Describe the sampling unit, the sample
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