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Case Study #4 Better World Books 1. What are the vision, mission, and values of Better World Books? Critically evaluate the usefulness to the company's
Case Study #4 Better World Books
1. What are the vision, mission, and values of Better World Books? Critically evaluate the usefulness to the company's leaders in formulating strategic intent.
2. Conduct a Porter's fiver forces analysis of the used book industry. Is this an attractive industry? Why or why not? Which force(s) have the strongest influence?
3. What are BWB's resources and capabilities? What core competencies does it have to help them compete in the used book industry?
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