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Case study Article name --> Original Article, A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits Received (in

Case study Article name --> Original Article, A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits Received (in revised form): 21s November 2011.

Answers to the following questions should be extracted from the article named above.

1. why do consumers purchase counterfeit ?

2. How do counterfeits affect luxury products?

3. why does the purchase of luxury goods generally require more planning than a counterfeit?

4. Are consumers who purchase luxury goods the same as those who purchase counterfeit? justify your answer

5. What should luxury goods manufacturers do to prevent the growth of counterfeits?

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