Case Study : https://drive.google.com/file/d/11Kd_mqMg440Abbo9QEtzR4uwep6xLNOh/view?usp=drivesdk

Your group will take on the role of Alan Horn, Chairman of The Walt Disney Studios (Disney Studios). You havebeen asked by Bob Iger, Chairman and CEO of parent company The Walt Disney Company, to evaluate Disney Studioscurrent strategy around tentpole films and the financing of them. Would you change anything to the current strategy toensure long-term growth? (NOTE: you many include the rise of streaming services in your analysis, but you may notinclude consideration for COVID-19)

Include:

Overview

Position statement

Summary of the major reasons supporting your position.

Action Plan: Overall Goal

S.M.A.R.T Short term objective to reach the goal

S.M.A.R.T long term objective to reach the goal