Case study- (Hyundai Motor Company.)

With its vision of Innovation for Humanity, the leading Korean automobile maker, Hyundai motor company, has worked hard to enhance quality and significantly increase its brand value.

The company has received praise from leading international organisation and has been selected as a top 1oo brand for two consecutive years. The company has positioned itself as a global automobile maker. Hyundai Motor Company has experienced significant growth in global sales over the last three decades. The company invests 5% of its sales in R&D to increase competitiveness, achieve quality and create products and technology ability that will satisfy customers

By using solid edge models, the company is able to pre-verify fabrication and manufacturing operations during the design stage. This makes it possible to enhance the quality of the designs, to minimize repetitive tasks and ultimately to increase product quality and reduce the development cycle hence effectively reducing design time and costs.

A key issue facing Hyundai is the design of its global production and distribution network. Part of the design of its global strategy is to open factories in every market it serves; Hyundai called this strategy Global complementation. Whether to be global or local is also an issue for Hyundais parts plants.

Required

i) Assess the tasks undertaken by Hyundai motors to minimize supply chain associated cost.

ii) Establish the requirements to be considered by Hyundai motors in its distribution network configuration in order to manage its supply chain perfectly.

iii) Discuss the performance measures for supply chain management of ABC Ltd.