CASE STUDY I ANT FINANCIAL: THE ROAD TO FINANCIAL INCLUSION IN CHINA THROUGH QR CODES AND TECHNOLOGY AS A SERVICE CASE 4. (b) Will the move toward becoming a financial technology provider distract Ant Financial from increasing the reach and penetration of financial inclusion? CASE STUDY I ANT FINANCIAL: THE ROAD TO FINANCIAL INCLUSION IN CHINA THROUGH QR CODES AND TECHNOLOGY AS A SERVICE CASE 4. (b) Will the move toward becoming a financial technology provider distract Ant Financial from increasing the reach and penetration of financial inclusion