Case Study: Ryanair: the low fares airline - 'always getting better'? State and discuss whether you think Ryanair is using a low-cost strategy, differentiation strategy, or a blue ocean strategy. Justify your answer. What is/are the driver(s) (product features, customer service, complements, cost of input factors, economies of scale, learning-curve effects, experience-curve effects) that drive(s) Ryanair's strategy that you discussed in part A? Justify your answer. Pick one of the 5-forces and discuss how Ryanair's strategy protects or hurts them in regards to the one of the 5-forces you chose. Justify your answer. What business model is Ryanair using? Justify your