Case Study- Situation - Your client is Potato Corner . Potato Corner is a popular food cart franchise business that started in 1991. Because of its popularity, Potato Corner mushroomed to over 1,000. . Potato Corner makes money from the initial franchise fee given by the franchisee. Then it also makes money (profit) each time the franchisee buys food supplies from the main office to sell at the food cart. The head office also take 5% of the gross sales of each outlet for their marketing and promotions. . Because of the present pandemic, a lot of carts are closing down. They are now down to 50. . Also, many businessmen and employees working in offices have lost their livelihood. . What will be a nice idea for those who closed down so they can rise up again and at the same time make money for Potato Corner. And for those employees who now have no jobs, what would be a good idea for Potato Corner in order to get them to be part of the business. Potato Corner . Think outside the box. Create a Blue Ocean. Go against the tide