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Caselet 2.2: New south apparel answer the following questions 1. Is Alex del Reyes being too critical of his coworkers? why or why not? 2.

Caselet 2.2: New south apparel

answer the following questions

1. Is Alex del Reyes being too critical of his coworkers? why or why not?

2. How aligned do you feel new south apparel is with regard to its customer service? Provide an example from the caselet

3. To whose attention should Alex bring his concerns?

4. How important is a firms alignment to the companys success?

5. What might happen if Alex continues to experience misaligned customer management?

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