Question
CASE---Navigating the Cannabis Industry (IVEY CASE 9B17M115) read the case and answer 2 question that follow 1. Perform a an internal analysis of OrganiGram. 2.
CASE---Navigating the Cannabis Industry (IVEY CASE 9B17M115)
read the case and answer 2 question that follow
1. Perform a an internal analysis of OrganiGram.
2. Conduct an external analysis of the Canadian cannabis industry
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Essentials of Marketing Research
Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau
2nd edition
73404829, 978-0073404820
