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Cassidy Computer Systems has witnessed a gradual decline in the performance of its sales force since a key sales manager left the company for another

Cassidy Computer Systems has witnessed a gradual decline in the performance of its sales force since a key sales manager left the company for another position.While well-educated and extremely knowledgeable about the computers that they Using the concepts of sales force motivation, job satisfaction, and role perceptions, describe why salesperson

performance may have declined at Cassidy. Recommend a strategy that Cassidy could adopt to improve the effectiveness and productivity of their sales force.

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