Celia is not usually a competitive person, but when a particularly competitive member of her trivia team challenged her, Celia suddenly found herself intent on being the first with every correct answer. What did Celia experience? a. Social value orientation b. Behavioral assimilation c. Egocentrism d. Dual concern According to social value orientation (SVO) theory, our willingness to compete or cooperate is based on _____. a. alliances b. equity c. power d. outcomes