Cellulant is a world class business built for Africa in Africa by Africans is a multi-sided digital payments platform, built for businesses in Africa, conceived in a coffee shop during a meeting between two gentlemen who had a dream to provide solutions to everyday challenges across all sectors by digitizing payments for local and global commerce.

1. Assess the protagonist(s) and the overall situation (i.e., the contextual factors facing the protagonist(s) and their organisation)

2. Identify the key digital assets (technologies, resources and infrastructure) in the case.

3. Analyse the case, including: the key problem, related issues, solution options and recommendations.

4. Propose how to implement the recommendation(s) and suitable countermeasures for the associated risks and uncertainties.