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CEO: I attended a seminar and learned that our company is categorized as value stock (or Cashcow in BCG model). I am an engineer and

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CEO: I attended a seminar and learned that our company is categorized as "value" stock (or Cashcow in BCG model). I am an engineer and interesting to learn that High Risk High Return and this "return" is "required return" or cost of equity. So, if we lower this "required return" our value (fundamental value or DCF value) will increase for any given level of Free Cash Flow. Marketing Manager: Interesting. If that is the case I think we have a liquidity risk problem on hand. Our net working capital is getting lower perhaps we can boost it to a higher level so that the financial market will value our company more. CEO: Agree. Let's ask our finance desk manager for his view about this suggestion. Finance Manager (you): Type your answer below

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