Cervetti Corporation has two major business segments-East and West. In July, the East business segment had sales revenues of $230,000, variable expenses of $130,000, and traceable fixed expenses of $30,000. During the same month, the West business segment had sales revenues of $900,000, variable expenses of $476,000, and traceable fixed expenses of $171,000. The common fixed expenses totaled $250,000 and were allocated as follows: $125,000 to the East business segment and $125,000 to the West business segment.

A properly constructed segmented income statement in a contribution format would show that the segment margin of the East business segment is:

$(25,000)

$(5300)

$70000

$130000