Question
CF Company is dedicated to providing accounting services to local businesses. Currently in the city there is another company called The accountant that provides the
CF Company is dedicated to providing accounting services to local businesses. Currently in the city there is another company called "The accountant" that provides the same service and is considered to be CF's competence. CF's CEO is planning the company's situation for the future. For this, it has the following information
CF's clients in the last 7 months
Mes | Enero | Febrero | Marzo | Abril | Mayo | Junio | Julio |
Clientes | 125 | 132 | 135 | 138 | 147 | 152 | 156 |
The average price of the service in dollars from $ 100
The market
A market study was carried out on 40 companies that are clients and the following data was obtained
1-. Of the 40 companies, 22 say they prefer CF (Initial State Matrix)
2-. Of 22 who prefer CF 8 say they would switch to another company if they offered a better price
3-. Of the 18 who prefer the company EL accountant, 10 say they would switch to CF if it offered them a better price and other benefits
Information-based
1-. How much is the potential market for both companies
2-. How will the state of the market for CF be in a year or more from the month of August
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