Channels of Distribution:

This week we will discuss the aspects of distribution when launching your new V Fusion. See this linkhttps://www.campbells.com/v8/for more information.

As you consider distribution, address the following items:

• Is distribution an important element of the marketing mix?
• What value does it add to the product?
• Describe one of the three major distribution strategies with an example.
• Discuss whether that strategy is successful including your rationale.
• Provide a real life example of channel conflict and discuss why the conflict may exist.