Chapter $6$ PORTER'S $5$ FORCES assignment

Michael Porter identifies five forces to determine the long$-$term attractiveness of a market or market

segment. Using the "market" or "markets" the instructor gives you, please discuss each of the five

forces in detail as to that market.

TWO MARKET SEGMENTS TO ANALYZE:

Upscale $($Fine Dining$)$ Restaurant

Commercial and Residential Painting Company in Sioux Falls

THREAT OF INTENSE SEGMENT RIVALRY

THREAT OF POTENTIAL NEW ENTRANTS

THREAT OF SUBSTITUTES

THREAT OF BUYER'S GROWING BARGAINING POWER

THREAT OF SUPPLIER'S GROWING BARGAINING POWER

Based on your application of Porters $5$ forces, how attractive is each of those two previously discussed

businesses and why or why not is it attactive?