Chapter 8 - Assignment The following statistics are about the identity of depositors at banks in the United States. The questions below may cause for research. Age Group 15-24 25-34 45-54 55+ Percent of Percent of Households Deposits 6 35-44 21 23 15 35 Less than 1 6 14 14 66 1. Who do you think the banks should be targeting and why? Who should the banks be targeting for the future? 2. What can the banks do to appeal to their chosen market or markets? How do the segments differ in their needs for services?

Chapter 8 - Assignment The following statistics are about the identity of depositors at banks in the United States. - The questions below may cause for research. 1. Who do you think the banks should be targeting and why? Who should the banks be targeting for the future? 2. What can the banks do to appeal to their chosen market or markets? How do the segments differ in their needs for services? The following statistics are about the identity of depositors at banks in the United States. - The questions below may cause for resoarch 1. Who do you think the banks should be targeting and why? Who should the banks be targeting for the future? 2. What can the benks do to appeal to their chosen market or markets? How do the segments differ in their needs for services