Question
Charlie Company makes three models of tasers. Information on the three products is given below. Use incremental analysis for elimination of a product line .
Charlie Company makes three models of tasers. Information on the three products is given below.
Use incremental analysis for elimination of a product line.
Tingler | Shocker | Stunner | |
Sales | $300,000 | $500,000 | $200,000 |
Variable expenses | 150,000 | 200,000 | 145,000 |
Contribution margin | 150,000 | 300,000 | 55,000 |
Fixed expenses | 120,000 | 230,000 | 95,000 |
Net income | $30,000 | $70,000 | $(40,000) |
Fixed expenses consist of $300,000 of common costs allocated to the three products based on relative sales, as well as direct fixed expenses unique to each model of $30,000 (Tingler), $80,000 (Shocker), and $35,000 (Stunner). The common costs will be incurred regardless of how many models are produced. The direct fixed expenses would be eliminated if that model is phased out.
Naomi, an executive with the company, feels the Stunner line should be discontinued to increase the companys net income.
a. Compute current net income for Charlie Company.
b. Compute net income by product line and in total for Charlie Company if the company discontinues the Stunner product line. (Hint: Allocate the $300,000 common costs to the two remaining product lines based on their relative sales.)
c. Should Charlie eliminate the Stunner product line? Why or why not?
Please explain each step and label everything. Please show how you got the numbers.
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