Question
China is fast becoming an attractive destination for international agrifood exports. Imagine that you are an Australian mango (fruit) farmer looking to export your product
China is fast becoming an attractive destination for international agrifood exports. Imagine that you are an Australian mango (fruit) farmer looking to export your product to China.
As an international marketer, what issues would you need to consider when looking to export into mainland China?
How would you reduce the risks associated with market entry?
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Business Research Methods
Authors: Donald R. Cooper, Pamela S. Schindler
12th edition
9780077774431, 0073521507, 77774434, 978-0073521503
