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choose a Case Study of a company (a real company, however the event or specific happening can be a past initiative, meaning it doesn't have

    • choose a Case Study of a company (a real company, however the event or specific "happening" can be a past initiative, meaning it doesn't have to be a recent (not older than 10 years). The purpose of the case study will be to illustrate any of the following concepts:
      • Globalization as a catalyst of business growth - In favor or against
      • Culture: Challenges faced and how are they overcome when setting a Multinational Corporation in a new cultural territory
      • Political System and Economic Models: Challenges faced and how are they overcome when setting a Multinational Corporation in a new territory with protective or complex laws and economic system.
      • Exchange Rate: What kind of Factors influence exchange rate, what is the impact and how can they be overcome if at all?
      • Social Responsibility: How do MNEs present social responsibility challenges in a new market
  • Include 3 substantial questions to your case studies
  • As an example of how to build a case study, please read through the assigned readings as there are always at least 2 case studies per chapter.

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