• • choose a Case Study of a company (a real company, however the event or specific "happening" can be a past initiative, meaning it doesn't have to be a recent (not older than 10 years). The purpose of the case study will be to illustrate any of the following concepts:
    • Globalization as a catalyst of business growth - In favor or against
    • Culture: Challenges faced and how are they overcome when setting a Multinational Corporation in a new cultural territory
    • Political System and Economic Models: Challenges faced and how are they overcome when setting a Multinational Corporation in a new territory with protective or complex laws and economic system.
    • Exchange Rate: What kind of Factors influence exchange rate, what is the impact and how can they be overcome if at all?
    • Social Responsibility: How do MNEs present social responsibility challenges in a new market
• Include 3 substantial questions to your case studies
• As an example of how to build a case study, please read through the assigned readings as there are always at least 2 case studies per chapter.