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Choose a mobile phone that you really want (e.g., iPhone SE). a) Determine and describe this mobile phone's pricing objective. b) Choose one competing mobile

Choose a mobile phone that you really want (e.g., iPhone SE).

a) Determine and describe this mobile phone's pricing objective.

b) Choose one competing mobile phone. Compare its price and value propositions (e.g., features, functions, design, etc.) with your desired mobile phone.

c) If your desired mobile phone will adapt its price, what promotional pricing would you recommend and why?

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