• Choose a single target market to focus your marketing plan for Real Canadian superstore.
• Develop a Detailed Target Market Profile for Real Canadian Superstore
• Your Target Market Profile can be submitted as a "Day in the Life", a "Collage", or any other format you deem appropriate that helps to answer the question:

"Who is the primary market to purchase my product?"

(In other words, "Who is most likely to buy the most from me?")

• Your Target Market Profile should include:
• a summary of the consumers' needs and wants from real Canadian superstore; and
• A description based on variables such as demographics, psychographics, lifestyle, etc.
• Be very, very specific.

what do you think are important to your target market of Real Canadian Superstore

Include at least three other competitors on the map.

Make a Positioning Statement for Real Canadian superstore

Make a Tagline for Real Canadian superstore

Provide detail information on Product Life Cycle of Real Canadian superstore

Identify the stage where you think Real Canadian superstore is on the Product Life Cycle.

Explain why you think that Real Canadian superstore is at this stage on the Product Life Cycle.

What marketing strategies should be considered next for Real Canadian superstore