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Choose an MNE, discuss why the chosen MNE should undertake investment in the UK in thecontext of the OLI framework. You can choose an MNE
Choose an MNE, discuss why the chosen MNE should undertake investment in the UK in thecontext of the OLI framework.
- You can choose an MNE 1) who has already invested (or engaged in FDI) in the UK, or 2) have a plan(or may consider) to invest in the UK in the future.
- Suggested structure:
- Briefly introduce the company (only include the relevant information)
- Explain the OLI framework
- Apply the OLI framework and discuss the following:
- What are the ownership advantages that this MNE can exploit in the UK, esp. when it hasgreat competitive advantagesin relative toits rivalry in the UK?
- What does the UK offer in terms of locational advantages (e.g., natural resource, market,government scheme, and so on)?
- What can the MNE benefit from internalizing their FDI activity?
- Conclusion
REFERENCES Dunning, J. H. (2000). The eclectic paradigm as an envelope for economic and business theories of MNE activity. International Business Review
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