Choose specific criteria that are important and valuable to the company or department making the decision. Some example criteria could be (1) price, (2) quality, (3) responsiveness, (4) technology, and (5) reputation. When talking about technology (point 4) does it refer to the supplier's technological processes or to an innovative product in terms of technology? Can we assume that a technologically advanced product is also of high quality? would you deal with a company that uses unethical sourcing? As in taking bribes in return for contracts