CIS 3304C Activity 3 Activity 3. Business Planning Phase Develop Objectives and Related Strategies Given the overall facility Goal listed below, develop (as best as you can) objectives and related strategies for the case study facility selected for the Business Planning activities. (Crescent Ridge Golf Course or Summit Valley Country Club). This section includes two subsections: 0 Business Objectives: create four (4) specic business objectives that will help improve business in the upcoming year. The objectives must meet the SMART (Specic, Meaningful, Achievable, Realistic, and Time-based) requirement outlined in the Business Planning course material. Briey explain why you identied these3 four objectives. 0 Strategies for Achieving the Objectives: Describe two key strategies for each of the four business objectives. Inside the action plan (steps) you will put into place to help make your objectives a reality. For each strategy, identify which type of strategy will be used (Financial, Promotional, or Operational). Summit Valley Overall Business Goal: Summit Valley Country Club will increase equity golf memberships by 15% over the next three calendar years resulting in a total equity membership increase from the current 304 to 349 memberships