City Corporation is unsure of whether to sell its product assembled or unassembled. The unit cost of the unassembled product is $22 and City would sell it for $50. The cost to assemble the product is estimated at $14 per unit and the company believes the market would support a price of $62 on the assembled unit. What decision should City make and why? Sell before assembly because the company will be better off by $12 per unit Sell before assembly because the company will be better off by $2 per unit Process further because the company will be better off by $20 per unit Process further because the company will be better off by $14 per unit