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City Pizza has recently offered a coupon to new email subscribers for 30% off their first order. Knowing that the average price is $25.33 and

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City Pizza has recently offered a coupon to new email subscribers for 30% off their first order. Knowing that the average price is $25.33 and they wish to maintain the dollar value of the gross margin earnings at the reduced price, City Pizza evaluated the cost of goods adjustments as presented below. Please use this calculated data below to identify the amount of adjustment required on the cost of goods and the new gross margin percentage. City Pizza has asked for your advice on what adjustments they may need to make to achieve this. You may consider methods to reduce the cost of goods or alternative adjustments to the selling price, reduced price, other expenses or promotions in your response. Recall, what was the goal of the email offer? After posting your reply, please take a few moments to review and respond to your

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