Click on the YouTube link below this text to watch the Ted Talk video to answer these questions.

https://www.youtube.com/watch?v=Nj-hdQMa3uA&feature=emb_title:

1.What are some learning experiences from watching this video?

2. What is the importance of storytelling on perception?

3. How does a story help someone learn and retain memories? How are these kinds of stories effective in marketing a brand or a product?

4. How does a good story influence motivation?

5. According to the video, how does the emotional impact of a story affect a consumer's willingness to buy a product?