Question
Clive Plamer has an idea that is attracting a lot of interest from investors during the Coronavirus isolation period. Clive calls his idea Auto-Shop, which
Clive Plamer has an idea that is attracting a lot of interest from investors during the Coronavirus isolation period. Clive calls his idea Auto-Shop, which is a new technology using Wi-Fi and Bluetooth to automatically scan refrigerators and pantries to identify low stocks of essential items, and then to have those automatically ordered and delivered. The system will use GPS data to know when the customer is home to receive the orders.
Clive has already tested his idea on essential products such as rice, pasta, beer and toilet paper, and has proven the concept works.
To fully develop and implement his idea Clive will need over $50 million of funds from business partners or investors. Clive wants to act quickly as other businesses are starting to look into similar services and technology, and Clive has already developed and tested his ideas. He wants to protect his personal assets from any business risk, and also to protect any IP.
Required: Identify suitable business structures and IP protections that Clive should consider in relation to his idea. Include with each suggestion a brief comment for Clive justifying your response.
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