Cluster	Avg monthly searches	Avg CPC	Count
5	27312	$13.92	25

If there is a budget of $50,000. How do you calculated the expected views vs. expected visits (landing via SEM), assuming all bids are won and CTR is 3%?

If only some of the keywords are provided (not all 25 count), along with their average monthly search, should expected views be calculated as = avg monthly search * count = 27312 * 25 = 682800? or should the average monthly searches of all words provided be added together?

If there is a budget of $50,000, how do you calculated SEM cost? Is it SEM Cost = avg monthly searches * avg CPC * count * CTR = 27312*13.92*25*3% = $285,137.28?

Or is it ($50,000/13.92)*3%...? How does the calculation change for a budget of $50,000 vs. a budget of $100,000?