Coast to Coast Surfboards Inc. Contribution Margin by Territory remow contubution margin by sales: The total contribution margin is sliqhifly lower for the tast coast, while the contribution margin ratio is sells only Alantic Wave, which have a contributen margun rate bit a contribution margin per unic, in attempting to improve the company prolitability, it is that changing the max of products to the two terntones will have much effect, In addition, the varisble selling expenses per unit for the a. To recast the contrbution margin data by sales territory report, multiply the sales volume by each per unit amount. To calculate the contribution margin ratio, divide the contribution margin by sales. b. What advice would you give to the management of Coast to Coast Surboards regarding the relative profitability of the fwo territories? The total contribution margin is sells only Alantic Wave, which have a for the fast Coost, while the contritution margin ratio is contribution margin ratio but a for West Coast. This is because East Coast contebution maron per unit. In attempong to improve the companys profitabilty, is that changing the mox of products to the two teritares will have much effect. in additon, the vanoble selling expenses per unit for the may be too high renack Tow 4, min Ternitory and Product Profrabulity Analysis. Coast to Cosst Surfboards the, manufactures and sells two styles of surfboards, Atlantic Wave and Pacific Poundet, Thete surfboards are sold in two regions, East Coast and West. Comt, Information about the two surfbosids is as follows: The sales und volume for the sales territeries and products for the penod is as follow: Coast to Coast Surfbeards Inc. Centribetion Margin by Territary