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Communication strategies for use during the onboarding process to enhance new employee' experience: Visionable is a technology company based in the U.K. providing digital collaboration/connected

Communication strategies for use during the onboarding process to enhance new employee' experience:

Visionable is a technology company based in the U.K. providing digital collaboration/connected healthcare solutions for healthcare providers (similar to Connected Health in Australia). In October 2022, a 24-year-old employee at Visionable posted a 20-second video on TikTok while she was remotely having a team meeting. Shortly after that, the video was brought to the company's attention, and her employment was terminated. This story has attracted attention from the media and the general public internationally (for example, see this Insider Inc.'s news article and comments on her TikTok videos).

Suggested structure: Introduction: Introduce the background of the case study and summarise key points in your presentation. Body of the presentation: Clearly discuss an analysis of communication problems (or opportunities) related to your team's allocated topic including the significance, causes and impacts of the problems. Identify primary target audience and stakeholders specifically related to your team's allocated topic. Establish communication objectives and explain how these communication objectives will be measured and why. Propose recommondations on communication strategies (communication program) that will help achieve the established communication objectives including how and why the communication strategies will work. Conclusion: Restate the key communication problems (opportunities) specifically related to your team's allocated topic, summarise the key points made and provide a concluding remark.

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