Companies need DBA graduates to develop transformational strategies to improve their competitive standing in the marketplace.

• Discuss the topic of leadership as related to corporate strategy and competitive performance and explain how adapting to change is often a key part of a company's strategic plan to increase long-term profitability and growth.

A key attribute of a DBA practitioner is adapting to market transformations and technological innovations to implement and manage accelerated change.

• Discuss the topic of leading accelerated organizational change and how conducting your capstone project might be a catalyst for accelerated change.

Companies are continually adapting due to rapid changes in the competitive environment.

• Discuss the topic of a changing competitive environment and how as a DBA practitioner, you can leverage your project's findings to inform leaders of how best to adapt to the changing marketplace.