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Companies want their branded packaging to present them positively, but consumers are frustrated if this packaging is hard to use and difficult to recycle. Packaging
Companies want their branded packaging to present them positively, but consumers are frustrated if this packaging is hard to use and difficult to recycle. Packaging waste represents a significant environmental challenge. What trends do you think are driving these changes in the packaging world?
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Answer Several trends are shaping the evolution of packaging 1 Sustainability Increasing awareness o...
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
