Question
Company 1 Company 2 Net Sales $7988 $1222 Cost of Goods Sold $1144 $1298 Gross Margin $6844 $-76 Operating Expense $829 $620 Operating Profit Margin
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Net Sales |
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Cost of Goods Sold |
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Gross Margin |
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Operating Expense |
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Operating Profit Margin |
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Operating Income % |
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Net Profit Margin |
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Net Profit Margin % |
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Total Current Assets |
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Fixed Assets |
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Total Assets |
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Asset Turnover |
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Current Liabilities |
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Long Term Liabilities |
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Total Liabilities |
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Net Worth (Owners Equity) |
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ROA % |
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GMROI |
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1. Which company has the better overall financial health?
2. What financial measure(s) did you focus on to determine overall financial health?
3. For the weaker company, what strategies would you recommend they implement to improve their financial statement? (must list at least 3 strategies)
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