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Company A from South Africa is planning to expand into new markets in Kenya for its product. As an advisor to the CEO, please advise

Company A from South Africa is planning to expand into new markets in Kenya for its product. As an advisor to the CEO, please advise him/her of the potential benefits and challenges of such a move. You need to discuss at least FIVE (5) benefits and FIVE (5) challenges.

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Expanding into new markets in Kenya can present several potential benefits and challenges for Company A from South Africa Heres a breakdown of each Be... blur-text-image

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