Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Company; Aritzia (canada) product - Tops Country USA Macro-Environmental Analysis (PESTLE)5% Following information is based on research and analysis in relation to availability of the

Company; Aritzia (canada)

product - Tops

Country USA

Macro-Environmental Analysis (PESTLE)5%

Following information is based on research and analysis in relation to availability of the market data.

Country Profile: Current market size and future growth potential

Population size: XXXX

Population growth: XXXX%

GDP:$XXXXX

Import 2018- XXX% Import 2019- XXX% Import: 2020 - XXX%

Export 2018 - XXXX% Export 2019 - XXXX% Export:2020 - XXX%

Target market size (Age XX-XX): E.G. XXX million

Economic growth rate is XXXX% in 2018; 2019; 2020.

Analysis:

The current size of the market is attractive/not attractive for XX your product, and current growth is s/unstable and high/low. Provide detailed explanation

Info Sources: (Use your own sources that are related to your product, country and business) E.g.

http://libaccess.senecacollege.ca:3170/world/country_data.php?selected_data_table_category_id=38)

(http://libaccess.senecacollege.ca:3170/world/country_data.php?selected_data_table_category_id=20&type=World,"Country Analysis Report: Australia" 5

Political characteristics and stability

XXXXXXXXX E.G. Federal, parliamentary, constitutional monarchy. Stable.

Analysis:

XXXXXXXXXXXXXXX

Info Sources:

"XXXXX"

Government policies affecting business
  • Import duty rate is XXX% and GST of XXXXX% (Must be related to your product)
  • Language and labeling of products (law)

(Do not use example sources.Use your own sources that are related to your product, country and business) E.G.

http://www.foodstandards.gov.au/consumer/labelling/truth/Pages/default.aspxhttp://www.foodstandards.gov.au/consumer/labelling/truth/Pages/default.aspx

  • Environmental and Waste management law

www.environment.gov.au,www.business.gov.au

  • Australian food and safety standards

http://www.foodstandards.gov.au/industry/safetystandards/pages/default.aspx

  • Consumer Law (2011)

http://www.consumerlaw.gov.au/content/Content.aspx?doc=home.htm

  • Competition and Consumer Act

https://www.comlaw.gov.au/Details/C2013C00004

  • Counterfeiting and piracy of the Copyright Act 1968, Trademark Act 1995

http://www.austlii.edu.au/au/legis/cth/consol_act/ca1968133/

  • Workplace relations act 1996

https://www.comlaw.gov.au/Details/C2006C00104

  • Australia's Antitrust legislation - The Trade Practice Act 1974

https://www.accc.gov.au/system/files/Key%20developments%20in%20antitrust%20regulation%20in%20Australia.pdf

  • Food Standard Code

https://www.foodstandards.gov.au/code/userguide/Documents/Guide%20to%20Standard%201.2.4%20-%20Ingredient%20Labelling%20of%20Foods.pdf

Analysis:

Based on rules and regulations XXXXXXX make your conclusions and report with rationale and explanations XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX

Commercial Infrastructure
  • World Bank (WB) Infrastructure Index: XXXXX in 2019-20
  • WB Logistics performance index: XXXX in 2019-20 E.G

http://lpi.worldbank.org/international/global/

  • Technological services trends. Changes XXXXX% from 2018 to 2019/20.

E.G."Marketline PESTLE"

  • Communication infrastructure is XXXXXXXXX
  • Mobile penetration is XXXXXXXXX.
  • Network readiness index is XXXX ranked XXXXX

E.G. "Marketline PESTLE"; "Australian Infrastructure Audit"

http://reports.weforum.org/global-information-technology-report-2015/network-readiness-index

  • XXXXX place in the Bloomberg innovation index

http://www.bloomberg.com/graphics/2015-innovative-countries

  • Internet infrastructure penetration XXXX % in 2019/20

E.G."Marketline PESTLE"

Analysis:XXXXXXXX your opinion and conclusion on this country's infrastructure. Support your findings and explanations

Physical Factors

Analysis:

  • XXXXXXXXXX transportation and handling.
  • XXXXXXX Inter-model transportation (FTL<L containers through air, water, and truck)
  • XXXXXXX Distribution channels: E.g. through convenient stores, supermarkets, nutrition & online stores.
  • XXXXXXXXXXX special requirements for storage
Canadian experience in the country

XXXXXXXXXX

Info Source: your own sources of information, suitable for your country, product and company interests

XXXXXXXXXXXX

e.g.http://www.edc.ca/EN/Country-Info/Pages/Australia.aspx

http://www.edc.ca/EN/Knowledge-Centre/Economic-Analysis-and-Research/Documents/country-risk-quarterly-asia.pdf

Analysis:Provide your opinion, results of analysis, explanations, XXXXXXXXXXXXXXXX

Customer profile: Wealth and ability to pay

Income level: Ranked XXXXX according to OECD

Disposal income: US$XXXXXX

Info Sources: Use your sources of information. Provide references, E.g.

http://www.euromonitor.com/ ; http://www.oecdbetterlifeindex.org/countries/australia/

Analysis: XXXXXXXXXXXoption and explanation on this factor.

Product fit with customer preferences

Analysis:Based on the information, explain whether the product fits for customer trend and lifestyle. What is the trend? Who are the customers, what are their preferences XXXXXXXXXXXXXXXX

Info Sources: XXXXXXY your own sources,e.g.https://www.portal.euromonitor.com/

Strength of demand for product service

XXXXXXXXXXXXXX

Info Sources: XXXX E.G. "Snack Bars in Australia" - Euromonitor International

Analysis: XXXXXXXXXXXXXXX

Competitive barriers to entry

Analysis:

XXXXXXXXXXX Provide your conclusions and explanations

Regulatory barriers to entry

Analysis:

XXXXXXXXXXX Provide your conclusions and explanations. Indicate whetherfurther information search must be completed and additional research is required. Specify on what positions

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Marketing Real People, Real Choices

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah

4th Canadian Edition

132913178, 978-0134365954, 013436595X, 978-0132913171

More Books

Students also viewed these Marketing questions