COMPANY: BITE BEAUTY COSMETICS

company division's COMPETITIVE ADVANTAGE (PORTER); BRIEFLY defend that choice via third party data eg consumer reviews, insights from news articles

. Include an ACTUAL SPECIFIC CSR program supported by the firm. Explain the cause, who benefits and list several specific ways in which the firm provides support

List the 2 most direct competitors to your product line of BITE BEAUTY CANADA to help us understand the Situation wrt competitive resources ie provide this info:

List the specific traits of bite beauty a (meaningful size segment of) Target Prospects who may find your item MORE appealing than its direct competitors; briefly explain why?

List 2 sets of 2 features likely to be mutually exclusive of bite beauty and its competitors Now make Positioning Map with your item & its three direct competitors, mapping the purchase options from that consumer's POV.