COMPANY: Canadian tyre

Introduction: ~1-2 Paragraphs providing a brief overview of the company (industry, market, product, customers, etc). As part of this section do a mini Internal Analysis where you look at the companys internal factors (HR, Operations, Marketing, remember what you learned from our Guest Lectures!, etc). You will use these insights to develop your Weaknesses & Strengths in part 2 below. 2. SWOT Create a SWOT analysis using the external factors your identied as part of your first assignment (PESTLE) AND the internal factors you identified in part 1 above 3. You must provided proof for each bullet point you have in the SWOT evidence is key 4. Closing: ~1-2 paragraphs summarizing and providing insight into what the reader should takeaway from the SWOT analysis (this should be 100% your opinion).