Company: Johnson & Johnson
 Data for the year ended December 31, 2023:

Item	Amount
Revenue	$1,000,000,000
Cost of Goods Sold	$400,000,000
Operating Expenses	$300,000,000
Income Tax Expense	$100,000,000
Net Income	$200,000,000
Total Assets	$3,000,000,000
Total Liabilities	$1,500,000,000
Shareholders' Equity	$1,500,000,000

Requirements:

1. Calculate Johnson & Johnson's gross profit margin.
2. Determine Johnson & Johnson's operating profit margin.
3. Analyze the impact of income tax expense on Johnson & Johnson's net income.
4. Evaluate how Johnson & Johnson recognizes revenue from pharmaceutical sales.
5. Explain the significance of the Income Measurement Objective in Johnson & Johnson's financial strategy.
6. Discuss Johnson & Johnson's return on assets (ROA) and return on equity (ROE).
7. Perform a Cost-Benefit Analysis of Johnson & Johnson's investment in healthcare innovation.