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Company: Nike, Inc. Data for the year ended December 31, 2023: Item Amount Revenue $40,000,000,000 Cost of Goods Sold $20,000,000,000 Operating Expenses $15,000,000,000 Income

Company: Nike, Inc.
 Data for the year ended December 31, 2023:

Item

Amount

Revenue

$40,000,000,000

Cost of Goods Sold

$20,000,000,000

Operating Expenses

$15,000,000,000

Income Tax Expense

$5,000,000,000

Net Income

$10,000,000,000

Total Assets

$80,000,000,000

Total Liabilities

$40,000,000,000

Shareholders' Equity

$40,000,000,000

Requirements:

  1. Calculate Nike's gross profit margin.
  2. Determine Nike's operating profit margin.
  3. Analyze the impact of income tax expense on Nike's net income.
  4. Evaluate how Nike recognizes revenue from footwear and apparel sales.
  5. Explain the significance of the Income Measurement Objective in Nike's financial strategy.
  6. Discuss Nike's debt-to-equity ratio and liquidity position.
  7. Analyze the impact of Nike's financial performance on its marketing campaigns and brand endorsements.

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