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Compare and contrast the business models of Taobao and PDD using the Business Model Canvas framework. Please describe the marketing strategy of PDD using

Compare and contrast the business models of Taobao and PDD using the Business Model Canvas framework.

Please describe the marketing strategy of PDD using the 4Ps framework and how each of the Ps contributed to its success.

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Taobao 1 Key Partners Individual sellers and merchants who list their products on the platform 2 Key Activities Providing an online marketplace for buying and selling goods facilitating transactions a... blur-text-image

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