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Compare JC Penny to the retail companies Walmart and Macy's as you respond to the following questions Create a 4x3 spreadsheet use headings: company, core
Compare JC Penny to the retail companies Walmart and Macy's as you respond to the following questions
- Create a 4x3 spreadsheet
- use headings: company, core competency, target market, basis for customer value.
- create your own rating system
- Create a Generic Strategy Diagram (see figure 4.1) for the 3 company retail stores.
- Label the diagram and axis
- Properly place each retail store within a diagram box.
- Pick 2 of the Five Forces that best explain the most important problems JC Penney faces. Briefly explain why.
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