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Compare the three strongest sales months for the bottled water category versus the Barton Springs brand. How do they compare on an index basis? Kelley,

Compare the three strongest sales months for the bottled water category versus the Barton Springs brand. How do they compare on an index basis?

Kelley, Larry; Sheehan, Kim; Jugenheimer, Donald W.. Advertising Media Workbook and Sourcebook (p. 65). Taylor and Francis. Kindle Edition.

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