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Compare TWO (2) different loyalty programs used in the industry. This could be a hotel loyalty program, restaurant loyalty program, or airline loyalty program. Explain
Compare TWO (2) different loyalty programs used in the industry. This could be a hotel loyalty program, restaurant loyalty program, or airline loyalty program. Explain the benefits customers receive for being a loyalty membe
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Purchasing and Supply Chain Management
Authors: Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
5th edition
