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Compared with undifferentiated marketing, differentiated marketing is more likely to lead to ________. Group of answer choices smaller market share in the industry higher costs
Compared with undifferentiated marketing, differentiated marketing is more likely to lead to ________.
Group of answer choices
smaller market share in the industry
higher costs of doing business
weaker product position in each market segment
reduced sales in each market segment
redundancy in product design across market segments
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