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Comparing Investment Criteria Mario Brothers, a game manufacturer, has new idea for an adventure game. It can either market the game as a traditional board

  1. Comparing Investment Criteria Mario Brothers, a game manufacturer, has new idea for an adventure game. It can either market the game as a traditional board game or as an interactive DVD, but not both. Consider the following cash flows of the two mutually exclusive projects. Assume the discount rate for both projects is 10%

Year

Board Game

DVD

0

-$345,000

-$570,000

1

265,000

360,000

2

150,000

290,000

3

98,000

185,000

  1. Based on the payback period rule, which project should be chosen?
  2. Based on NPV, which project should be chosen?
  3. Based on the IRR, which project should be chosen?
  4. Based on the incremental IRR, which project should be chosen?

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