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Competitive Advantage: an advantage in the marketplace whereby an organizations offering provide decreased value because of a unique strategy, asset, or approach that others cannot
Competitive Advantage: an advantage in the marketplace whereby an organizations offering provide decreased value because of a unique strategy, asset, or approach that others cannot easily copy. T F
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Principles of Supply Chain Management A Balanced Approach
Authors: Joel D. Wisner, Keah Choon Tan, G. Keong Leong
4th edition
1285428315, 978-1305465145, 1305465148, 978-1285428314
